Audio Arkive is a marketplace, and social network, for music producers and musicians that enables users to buy and sell samples, loops, and plugins compatible with popular DAWs.
Product Design
Branding
Good Fight Creative partnered with Audio Arkive to transform their MVP into a fully polished, production-ready web app. We delivered a modern, responsive e-commerce platform with a clean, intuitive user experience tailored for music producers and musicians to buy and sell samples, loops, and plugins.
The Audio Arkive team approached Good Fight Creative to elevate their product from a basic MVP to a fully functional, visually stunning platform ready for a competitive market launch. Our tasks included:
UI/UX Redesign: Reimagining the entire user experience for seamless browsing, selling, and purchasing.
Responsive Web App Design: Ensuring a consistent experience across all devices.
E-commerce Optimization: Enhancing search, discovery, and checkout processes for better conversions.
The MVP’s design was functional but lacked a polished user experience essential for a competitive e-commerce platform. The site struggled with inconsistent visuals, limited user engagement, and a complicated navigation structure. The product listing and checkout processes were also unintuitive, affecting sales potential and user retention.
Our approach focused on a blend of e-commerce best practices, user-first design, and brand storytelling:
Discovery & Research: Conducted competitor analysis and user interviews with musicians, producers, and sellers.
Information Architecture (IA): Restructured the app’s navigation and product taxonomy to simplify browsing and discovery.
UI/UX Design: Designed a visually rich, intuitive experience that makes finding and purchasing music-related products effortless.
Prototyping & Testing: Created interactive prototypes and conducted usability testing to refine the design.
Collaboration & Iteration: Worked closely with the Audio Arkive team to align design goals with product development timelines.
The implementation of Audio Arkive’s redesign transformed their MVP into a polished, production-ready platform. We reimagined the entire user experience, starting with dynamic landing pages that showcased top-rated products, featured creators, and personalized recommendations. Advanced search and filtering tools made product discovery seamless, while redesigned product pages offered detailed specs, audio previews, and clear purchase options. The seller dashboard became a powerful hub where creators could easily manage listings, track sales, and promote products with professional tools.
We ensured the platform was fully responsive across all devices, blending bold visuals, custom icons, and tech-inspired typography to reflect the energy of music production. Micro-interactions like hover effects and click animations added a fluid, engaging touch. The multi-step checkout process was simplified to boost conversions, while account management features kept buyer and seller experiences intuitive and secure. A comprehensive design system and developer handoff ensured smooth implementation and long-term scalability, positioning Audio Arkive for market success.
Enhanced User Engagement: Site engagement increased by 50%, with users spending more time browsing and interacting with the platform.
Boosted Product Sales: Improved navigation, search, and checkout processes led to a 40% increase in completed purchases.
Stronger Brand Presence: The modern design and seamless user experience established Audio Arkive as a credible, industry-leading marketplace.
Seller Onboarding Growth: A more intuitive seller dashboard attracted 35% more creators uploading and managing their products within the first month of launch.
Positive User Feedback: Both buyers and sellers praised the platform’s ease of use, professional look, and seamless transaction experience.
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