X-Centric™

X-Centric™

X-Centric™

X-Centric™

X-Centric provides technology consultations, implementation, and support services tailored to businesses of all sizes.

Web Design & Development

Digital Marketing

Project Overview

Project Overview

Good Fight Creative partnered with X-Centric to design and develop a modern, responsive website built entirely in Framer. The new site delivers a sleek, high-performing experience while seamlessly integrating with their existing tech stack and CRM (HubSpot) to support customer engagement and business growth.

Problem Statement

Problem Statement

X-Centric’s previous website was outdated, difficult to navigate, and lacked integration with modern business tools. The site failed to communicate their depth of expertise, resulting in missed opportunities for lead generation and client engagement. They needed a modern, responsive website that was fast, intuitive, and fully integrated with their existing CRM system.

Process/Methodology

Process/Methodology

We followed a strategic, design-driven approach tailored to X-Centric’s goals:

  1. Discovery & Research: Conducted an in-depth audit of the existing website, analyzing content, user experience, and technical infrastructure.

  2. Website Strategy & Wireframing: Developed a clear site structure emphasizing service offerings, customer stories, and a frictionless contact process.

  3. UI/UX Design: Crafted a clean, modern interface with a tech-forward design reflecting X-Centric’s professionalism and innovation.

  4. Full Development in Framer: Built the entire website using Framer, focusing on performance, speed, and visual consistency.

  5. CRM & Tech Integration: Integrated HubSpot to streamline lead tracking, contact forms, and customer communications.

Implementation

Implementation

Structure

The X-Centric website redesign was driven by a balance of technology and design. We started by restructuring the site’s information architecture, ensuring visitors could easily navigate through service offerings, case studies, and contact forms. This simplified experience guided users toward taking meaningful actions, such as requesting consultations or learning about tailored tech solutions.

Visual Design

For the visual design, we embraced a sleek, modern aesthetic featuring clean layouts, bold typography, and custom iconography. The design prioritized simplicity and professionalism while reflecting X-Centric’s technological expertise. High-impact hero sections, interactive service descriptions, and client success stories helped tell their story in a compelling way.

Framer Development

The development process took full advantage of Framer’s capabilities. We built the site from the ground up with performance optimization at its core. The result was a fast, responsive platform that looked stunning on both desktop and mobile devices. Built-in animations and micro-interactions added a dynamic touch while ensuring smooth, intuitive navigation. Seamless CRM integration was essential to support X-Centric’s business processes. We connected the site’s contact forms and lead-capturing mechanisms directly to HubSpot, enabling automated customer management and follow-ups. This streamlined internal workflows, ensuring every lead was tracked and nurtured efficiently.

Results/Outcomes

Results/Outcomes

Improved Lead Generation:

Lead inquiries increased by 40%, thanks to simplified navigation, clear calls to action, and integrated contact forms.

Enhanced User Experience:

Website performance scores improved significantly, reducing bounce rates and increasing average session times by 35%.

Seamless CRM Integration:

Automated lead tracking through HubSpot enabled X-Centric to respond faster and manage customer relationships more effectively.

Stronger Brand Presence:

The modern, tech-forward design elevated the brand’s market perception, aligning perfectly with its business mission and values.

Clearing Up Common Questions

Clearing Up Common Questions

Clearing Up Common Questions

Clearing Up Common Questions

Dive into our FAQ section for insights into our services. We've compiled answers to common questions to ensure you're well-informed.

Why wouldn't I just hire a full-time designer?

Is there a limit to how many requests I can have?

How fast will I receive my designs?

What if I just need a website?

What can be accomplsihed in a month?

What if I am dissatisfied with the work?

What programs do you design in?

How do I request designs?

Why wouldn't I just hire a full-time designer?

Is there a limit to how many requests I can have?

How fast will I receive my designs?

What if I just need a website?

What can be accomplsihed in a month?

What if I am dissatisfied with the work?

What programs do you design in?

How do I request designs?

Why wouldn't I just hire a full-time designer?

Is there a limit to how many requests I can have?

How fast will I receive my designs?

What if I just need a website?

What can be accomplsihed in a month?

What if I am dissatisfied with the work?

What programs do you design in?

How do I request designs?

Why wouldn't I just hire a full-time designer?

Is there a limit to how many requests I can have?

How fast will I receive my designs?

What if I just need a website?

What can be accomplsihed in a month?

What if I am dissatisfied with the work?

What programs do you design in?

How do I request designs?

Let's Create Your Dream Project

Our team is here to help you succeed. Let's work together to achieve your goals and elevate your brand to new heights.

Let's Create Your

Dream Project

Our team is here to help you succeed. Let's work together to achieve your goals and elevate your brand to new heights.

Let's Create Your Dream Project

Our team is here to help you succeed. Let's work together to achieve your goals and elevate your brand to new heights.

Let's Create Your Dream Project

Our team is here to help you succeed. Let's work together to achieve your goals and elevate your brand to new heights.